S Design’s challenge was to concisely convey the mission while showing the significance of Impact Oklahoma’s past work in Central Oklahoma and the potential for more change in the future with the addition of members. S Design illustrated a pictorial overview on the homepage, which creates a visual metaphor of nurturing seeds into fields of beautiful flowers. A short description of each funded charity is paired with a photographic outcome depicting Impact Oklahoma’s good works, creating an emotional connection with the viewer.

Visit the website and find out how you can make an impact.

The OKC Boathouse Foundation asked us to create a temporary OKC National High Performance Center Rowing site until an overhaul of their entire network of sites could be thoroughly conceived and commissioned. In addition to announcing capabilities in transitioning collegiate athletes to elite rowers, they needed to inform rowers about the location and the city. They wished the website to correspond with the contemporary look of the area Master Plan.

S Design created a simple and elegant brochure site that married the excitement of rowing competition with the contemporary aesthetic of the Master Plan. Beautiful water and active rowing photos are framed by the thin, slanted lines of the planned boathouses, reflected onto the backdrop of site.

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S Design structured an easy-to-navigate site that features several internal microsites for each neighborhood. Copy and photography convey the unique nature of each community, but still unite them under the CCDC brand. By designing a consistent structure, new offerings are easily added to the site without feeling templated.

With most details online, the website intercepts traffic and creates leads, allowing builders and realtors to dedicate time to sales. Buyer confidence increases as they can review CCDC’s tradition of success in Oklahoma.

Since the launch of the website, the CCDC family has grown and the convenience of having development specifics as well as links to plots and builders has “saved them a bunch of time and money.”

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Unfortunately, the details are pretty hard to understand and filled with industry speak.

We worked with the sales team to structure the site to move from broad overviews to progressively more specific information. Copy struck a careful balance between comprehensive yet conversational. The look and feel of the site was modern, clean and, like the company, fresh and unexpected.

The website has done some heavy lifting for CABA and allows them to send clients to the web for additional information and forms.

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The site functioned an information warehouse for both attendees and the media. Event information was in flux until days before the conference, as speakers were confirmed and speaking times shuffled to improve the event. With this in mind, the site was programmed on an easy-to-use, updatable platform that kept all users informed of the most current information.

See an archive of the site.

We worked closely with Schlegel to create a navigational architecture that organized their complex needs into simple, intuitive categories. The blog content is designed to flow organically to relevant areas of the site, and we created compelling gateways for each specific audience.

The design showcases professional product and store photos used in tandem with smart-alecky, aptly Schlegel headlines, creating an atmosphere almost as fun as visiting Steve and company in person!

Get Schlegel’d here.