Will Rogers Business Park

client: Will Rogers Business Park

Will Rogers Business Park is a Big Industrial project that offers Oklahoma City tenants a well-maintained, easily accessible industrial space in a rapidly growing metro area. With a ownership focused on providing excellent customer service, Will Rogers works with each individual client to accommodate their specific needs. The business park is unique in its ability to generate some of its own power, which keep energy costs low while still offering a modern and maintained campus. The Park targets big corporations with a need for a large space; the mark incorporates a balance of clean and personable as well as corporate and industrial.

This mark depicts the classic Will Rogers lasso in a modern and geometric style. Just as Big Industrial has updated its existing space, the mark takes on a new, simplified approach to a classic pop icon. The geometric circle provides space to house the initials, alluding to the most basic function of a business park. The mark is reminiscent of Big Industrial’s goals to provide personable service to its customers and has a very professional and approachable feel, setting Will Rogers apart from other large industrial business parks.

It’s nice to know our work helps our clients rope in the new tenants.